Why Must Real Estate Agents Include Floor Plans in Listings?

 

Real Estate Agents Include Floor Plans in Listings

In a tech-savvy world with a digitally advanced audience, everyone seeks to gain comfort. Even amid a house hunt, home-buyers want to get the process finished within a short span and with ease. That’s where a floor plan comes into play!

 

But are today’s generation of buyers looking for floor plans when scrolling through your online listings? Continue reading to find more.

 

Do Buyers Look for Floor Plans?

 

There’s a reason why the importance of a floor plan has been stressed here in abundance. According to a study by Zillow, almost 64% of buyers prefer to see a floor plan. And in fact, 51% of them find it useful when searching for a home online! This suggests that floor plans are here for a purpose.

 

A floor plan provides the convenience of navigating through the hassles of an online search. Moreover, it gives an added advantage to a real estate agent. A statistic revealed that a listing spends 50% lesser time in the market with a floor plan.

 

1 in every 5 buyers revealed that they would ignore a listing if they didn't find a floor plan included. And, you would be surprised to know that 1 in every 10 buyers would completely reject a viewing for a listing without a proper floor plan!

 

Looking at the figures, do you still think floor plans can be ignored?

 

5 Major Benefits of a Floor Plan

 

If the above numbers haven’t yet convinced you to start including floor plans in your listings, here are a bunch of benefits that guarantee to convince you!

 

1.   Creates a Memorable Listing

 

When you apply for a job, you don’t apply to one place and then halt your process. You apply to multiple places and wait for a reply.

 

Similarly, when buyers are looking for properties, they will scan through multiple listings in one day. There’s a high probability that your listing would get lost in the vast competition pool. To make it stand out from the crowd, include floor plans with accurate windows, balconies, stairs, doors, etc.!

 

2.   Improves Visualization for Buyers

 

Along with providing useful information, home-buyers can also enhance their imagination levels with floor plans.

 

A precise and detailed plan with accurate visuals allows buyers to inspect the property thoroughly. They can imagine themselves in each corner and assess whether the home meets their needs. Everyone has different requirements, and a floor plan allows each individual to understand the property better.

 

3.   Mentally Prepares Them to Move In

 

Visuals are always appealing. It develops an emotional connection with the buyer. They can start imagining how their household materials would accommodate the living space.

 

Moreover, a buyer won’t have to make blind bets on all the challenges they face. They will be able to eliminate risk and effectively weigh the pros and cons of shifting inside the property.

 

4.   Eliminates the Risk of Wasting Time

 

Selling a home is a long process that cannot be achieved with a shortcut. For an agent, floor plans contribute to this by finding buyers who are satisfied with the property and are searching for what the listing has to provide.

 

For example, if a buyer is searching for a huge sea-facing luxurious villa with spacious arrangements, and if you don’t have the property they want, you will be wasting your time and theirs. A floor plan serves the purpose of minimizing this problem.

 

5.   Faster Home Sales

 

Floor plans allow the buyers to make a firm decision on whether the home suits their requirements. They can quickly research and determine their next step of whether they need to take a tour or not. You can instead contact other owners that are searching for something similar, hence, increasing your sales!

 

 

As an agent, you save your time when you include a floor plan in your listing because when a buyer sees the plan, they can mentally decide whether or not the property will suit their needs.

 

Moreover, as the statistics suggest, buyers prefer to have a more visual experience when hunting for a house online! Hence, floor plans are perfect to set you apart from the masses.

 

 

Rahul Agarwal

 

Author Bio: Rahul Agarwal is the Co-founder & Chief Business Officer at Styldod, where he has taught a computer to do interior design! Styldod provides the most hassle-free & inexpensive virtual staging solutions for real estate agents so they can sell their listings faster, and for higher prices. Rahul was also a co-founder of Mebelkart. He pushes the boundaries with his innovative entrepreneurial stints and is also a sound startup investor & advisor.

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